Privacy policy

Table of contents

• Introduction and overview
• Scope
• Legal basis
• Contact details of the responsible person
• Contact details of the data protection officer
• Storage duration
• Rights under the General Data Protection Regulation
• Data transmission to third countries
• Data processing security
• Communication
• Order processing agreement (AVV)
• Cookies
• Application data
• Customer data
• Registration
• Web hosting introduction
• Web Analytics Introduction
• Email marketing introduction
• Social media introduction
• Cloud services
• Online map services introduction
• Other introduction
• Explanation of used terms

Introduction and overview

We have written this privacy statement (version 27.09.2023-122077330) in order to explain to you, in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 and applicable national laws, which personal data (data for short) we as the controller - and the processors (e.g. providers) commissioned by us - process, will process in the future and what lawful options you have. The terms used are to be understood as gender-neutral.
Inshort: We inform you comprehensively about data that we process about you.

Privacy statements usually sound very technical and use legal terminology. This privacy statement, on the other hand, is intended to describe the most important things to you as simply and transparently as possible. To the extent that it is conducive to transparency, technical terms are explained in a reader-friendly manner, links to further information are provided and graphics are used. In this way, we inform you in clear and simple language that we only process personal data in the course of our business activities if there is a corresponding legal basis. This is certainly not possible by providing the most concise, unclear and legalistic explanations possible, as is often standard practice on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative, and perhaps there is one or two pieces of information that you did not yet know.
If you still have questions, we would like to ask you to contact the responsible party named below or in the imprint, to follow the available links and to look at further information on third-party sites. Our contact details can of course also be found in the imprint.

Scope

This data protection declaration applies to all personal data processed by us in the company and to all personal data processed by companies commissioned by us (order processors). By personal data, we mean information within the meaning of Art. 4 No. 1 DSGVO, such as a person's name, e-mail address and postal address. The processing of personal data ensures that we can offer and invoice our services and products, whether online or offline. The scope of this privacy policy includes:

• all online presences (websites, online stores) that we operate
• Social media appearances and e-mail communication
• mobile apps for smartphones and other devices

In short, the data protection declaration applies to all areas in which personal data is processed in a structured manner within the company via the aforementioned channels. If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.

Legal basis

In the following privacy statement, we provide you with transparent information on the legal principles and regulations, i.e. the legal bases of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016. You can of course read this EU General Data Protection Regulation online on EUR-Lex, the access to EU law, at https://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679.

We only process your data if at least one of the following conditions applies:

1. Consent (Article 6(1) lit. a DSGVO): You have given us your consent to process data for a specific purpose. An example would be the storage of your entered data of a contact form.
2. contract (Article 6(1)(b) DSGVO): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a purchase contract with you, we need personal information in advance.
3. Legal obligation (Article 6(1)(c) DSGVO): If we are subject to a legal obligation, we process your data. For example, we are legally obliged to keep invoices for accounting purposes. These usually contain personal data.
4. Legitimate interests (Article 6(1)(f) DSGVO): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to operate our website in a secure and economically efficient manner. This processing is therefore a legitimate interest.

Further conditions such as the performance of recordings in the public interest and the exercise of official authority as well as the protection of vital interests do not generally occur with us. If such a legal basis should be relevant, it will be indicated at the appropriate place.

In addition to the EU regulation, national laws also apply:

• In Austria, this is the Federal Act on the Protection of Individuals with regard to the Processing of Personal Data(Data Protection Act), or DSG for short.
• In Germany, the Federal Data Protection Act, or BDSG for short, applies.

If other regional or national laws apply, we will inform you about them in the following sections.

Contact details of the responsible person

If you have any questions about data protection or the processing of personal data, you will find the contact details of the responsible person or office below:
Langer GmbH
Steyrerstrasse 13, 4470 Enns
Austria
Authorized to represent: Fritz Aichhorn
E-Mail: fritz@langer-magnet.com
Phone: +43 7223 82592-0
Imprint: https://www.langer-magnet.com/impressum/

Contact details of the data protection officer

Below you will find the contact details of the data protection officer:

Langer Ltd.
Fritz Aichhorn
Steyrerstrasse 13, 4470 Enns
Austria

E-mail: fritz@langer-magnet.com
Phone: +43 664 2324180

Storage duration

The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products applies as a general criterion with us. This means that we delete personal data as soon as the reason for processing the data no longer exists. In some cases, we are required by law to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.

Should you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as soon as possible and insofar as there is no obligation to store it.

We will inform you about the specific duration of the respective data processing below, provided that we have further information on this.

Rights under the General Data Protection Regulation

In accordance with Articles 13, 14 of the GDPR, we inform you about the following rights you have to ensure that data processing is fair and transparent:

• According to Article 15 of the GDPR, you have the right to know whether we are processing data about you. If this is the case, you have the right to receive a copy of the data and the following information:
  • the purpose for which we carry out the processing;
  • the categories, i.e. the types of data that are processed;
  • who receives this data and, if the data is transferred to third countries, how security can be guaranteed;
  • how long the data will be stored;
  • the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
  • that you can complain to a supervisory authority (links to these authorities can be found below);
  • the origin of the data if we have not collected it from you;
  • whether profiling is carried out, i.e. whether data is automatically evaluated in order to arrive at a personal profile of you.
• You have a right to rectify data according to Article 16 of the GDPR, which means that we must correct data if you find errors.
• According to Article 17 of the GDPR, you have the right to erasure ("right to be forgotten"), which specifically means that you may request the deletion of your data.
• According to Article 18 of the GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it any further.
• According to Article 20 DSGVO, you have the right to data portability, which means that we will provide you with your data in a common format upon request.
• According to Article 21 of the GDPR, you have a right to object, which, once enforced, entails a change in processing.
  • If the processing of your data is based on Article 6(1)(e) (public interest, exercise of official authority) or Article 6(1)(f) (legitimate interest), you may object to the processing. We will then check as soon as possible whether we can legally comply with this objection.
  • If data is used to conduct direct marketing, you may object to this type of data processing at any time. We may not use your data for direct marketing thereafter.
  • If data is used to perform profiling, you can object to this type of data processing at any time. We may not use your data for profiling thereafter.
• According to Article 22 of the GDPR, you may have the right not to be subject to a decision based solely on automated processing (for example, profiling).
• According to Article 77 of the GDPR, you have the right to lodge a complaint. This means that you can complain to the data protection authority at any time if you believe that the data processing of personal data violates the GDPR.

In short, you have rights - do not hesitate to contact the responsible party listed above with us!

If you believe that the processing of your data violates data protection law or that your data protection rights have been violated in any other way, you can complain to the supervisory authority. For Austria, this is the data protection authority, whose website can be found at https://www.dsb.gv.at/. In Germany, there is a data protection officer for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI). The following local data protection authority is responsible for our company:

Austria data protection authority

Head: Mag. Dr. Andrea Jelinek
Address: Barichgasse 40-42, 1030 Vienna
Telephone number: +43 1 52 152-0
E-mail address: dsb@dsb.gv.at
Website: https://www.dsb.gv.at/

Data transmission to third countries

We only transfer or process data to countries outside the EU (third countries) if you consent to this processing, if this is required by law or contractually necessary and in any case only to the extent that this is generally permitted. Your consent is in most cases the most important reason that we have data processed in third countries. Processing personal data in third countries such as the U.S., where many software vendors provide services and have their server locations, may mean that personal data is processed and stored in unexpected ways.

We expressly point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. Data processing by US services (such as Google Analytics) may result in data not being processed and stored anonymously. Furthermore, US government authorities may be able to access individual data. In addition, it may happen that collected data is linked with data from other services of the same provider, if you have a corresponding user account. Where possible, we try to use server locations within the EU, if this is offered.

We will inform you in more detail about data transfer to third countries, if applicable, at the appropriate places in this privacy policy.

Data processing security

To protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymize personal data. In this way, we make it as difficult as possible for third parties to infer personal information from our data.

Article 25 of the GDPR refers to "data protection through technical design and data protection-friendly default settings" and thus means that both software (e.g., forms) and hardware (e.g., access to the server room) should always be designed with security in mind and that appropriate measures should be taken. If necessary, we will go into more detail on specific measures below.

TLS encryption with https

TLS, encryption and https sound very technical and they are. We use HTTPS (the Hypertext Transfer Protocol Secure stands for "secure hypertext transfer protocol") to transfer data over the internet in a tap-proof way.
This means that the complete transmission of all data from your browser to our web server is secured - no one can "listen in".

In this way, we have introduced an additional layer of security and comply with data protection through technology design (Article 25(1) GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognize the use of this data transmission protection by the small lock symbol at the top left of the browser, to the left of the Internet address (e.g., beispielseite.de) and the use of the https scheme (instead of http) as part of our Internet address.
If you want to know more about encryption, we recommend doing a Google search for "Hypertext Transfer Protocol Secure wiki" to get good links to more information.

Communication

Communication summary 👥 Data subjects: All those who communicate with us by telephone, e-mail or online form. 📓 Data processed: e.g. telephone number, name, e-mail address, form data entered. You can find more details on this in the respective contact type used. 🤝 Purpose: Handling of communication with customers, business partners, etc. 📅 Storage period: Duration of the business case and legal requirements. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. b DSGVO (contract), Art. 6 para. 1 lit. f DSGVO (legitimate interests)

When you contact us and communicate by phone, e-mail or online form, personal data may be processed.

The data will be processed for the handling and processing of your question and the related business transaction. The data is stored for as long as it is required by law.

Persons concerned

All those who seek contact with us via the communication channels provided by us are affected by the aforementioned processes.

Phone

When you call us, the call data is stored pseudonymously on the respective terminal device and with the telecommunications provider used. In addition, data such as name and telephone number may subsequently be sent by e-mail and stored for the purpose of responding to inquiries. The data is deleted as soon as the business case has been terminated and legal requirements permit.

E-mail

If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,...) and data is stored on the e-mail server. The data is deleted as soon as the business case has been terminated and legal requirements allow it.

Online forms

If you communicate with us using an online form, data is stored on our web server and, if necessary, forwarded to an e-mail address of ours. The data is deleted as soon as the business case has been terminated and legal requirements permit.

Legal basis

The processing of the data is based on the following legal bases:

• Art. 6 para. 1 lit. a DSGVO (consent): You give us your consent to store your data and to further use it for purposes related to the business case;
• Art. 6 para. 1 lit. b DSGVO (contract): There is a need for the performance of a contract with you or a processor such as the telephone provider or we need to process the data for pre-contractual activities, such as the preparation of an offer;
• Art. 6 para. 1 lit. f DSGVO (Legitimate Interests): We want to operate customer inquiries and business communication in a professional framework. For this purpose, certain technical facilities such as e-mail programs, exchange servers and mobile network operators are necessary in order to be able to operate the communication efficiently.

Order processing agreement (AVV)

In this section, we would like to explain to you what a processing order is and why it is needed. Because the word "order processing contract" is quite a mouthful, we will also use only the acronym AVV more often here in the text. Like most companies, we do not work alone, but also use the services of other companies or individuals ourselves. Through the involvement of various companies or service providers, it may be that we pass on personal data for processing. These partners then act as processors with whom we conclude a contract, the so-called order processing agreement (AVV). The most important thing for you to know is that the processing of your personal data is carried out exclusively according to our instructions and must be regulated by the GCU.

Who are processors?

As a company and website owner, we are responsible for all data that we process from you. In addition to the responsible parties, there may also be so-called processors. This includes any company or person who processes personal data on our behalf. More precisely and according to the GDPR definition: any natural or legal person, authority, institution or other body that processes personal data on our behalf is considered a processor. Consequently, processors can be service providers such as hosting or cloud providers, payment or newsletter providers, or large companies such as Google or Microsoft, for example.

For a better understanding of the terminology, here is an overview of the three roles in the GDPR:

Data subject (you as customer or interested party) → Responsible party (we as company and client) → Processor (service provider such as web hoster or cloud provider)

Content of a contract for the processing of orders

As already mentioned above, we have concluded an AVV with our partners who act as processors. This states first and foremost that the processor will process the data to be processed exclusively in accordance with the GDPR. The contract must be concluded in writing, although in this context the electronic conclusion of the contract is also considered "in writing". Only on the basis of the contract will the processing of personal data take place. The contract must contain the following:

• Binding to us as the responsible party
• Duties and rights of the responsible person
• Categories of persons concerned
• Type of personal data
• Nature and purpose of data processing
• Subject and duration of data processing
• Place of implementation of data processing

Furthermore, the contract contains all the obligations of the processor. The most important obligations are:

• Ensure data security measures
• take possible technical and organizational measures to protect the rights of the data subject
• keep a data processing register
• cooperate with the data protection supervisory authority at its request
• Conduct a risk analysis in relation to the personal data received
• Sub-processors may only be engaged with the written consent of the responsible person

You can see what such an AVV looks like in concrete terms at https://www.wko.at/service/wirtschaftsrecht-gewerberecht/eu-dsgvo-mustervertrag-auftragsverarbeitung.html, for example. A sample contract is presented here.

Cookies

Cookies summary 👥 Data subjects: visitors to the website. 🤝 Purpose: depends on the cookie in question. More details can be found below or from the manufacturer of the software that sets the cookie. 📓 Data processed: Depending on the cookie used in each case. More details can be found below or from the manufacturer of the software that sets the cookie. 📅 Storage duration: Depending on the respective cookie, can vary from hours to years. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit.f DSGVO (Legitimate Interests).

What are cookies?

Our website uses HTTP cookies to store user-specific data.
Below, we explain what cookies are and why they are used so that you can better understand the following privacy policy.

Whenever you browse the Internet, you use a browser. Popular browsers include Chrome, Safari, Firefox, Internet Explorer, and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other applications. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically placed in the cookie folder, effectively the "brain" of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you return to our site, your browser transmits the "user-related" information back to our site. Thanks to cookies, our site knows who you are and offers you the setting you are used to. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

The following graphic shows a possible interaction between a web browser such as Chrome and the web server. Here, the web browser requests a website and receives a cookie back from the server, which the browser uses again as soon as another page is requested.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. Also, the expiration time of a cookie varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other "pests". Cookies also cannot access information on your PC.

For example, cookie data can look like this:

Name: _ga
Wert: GA1.2.1326744211.152122077330-9
Purpose: to distinguish website visitors.
Expiration date: after 2 years

A browser should be able to support these minimum sizes:

• At least 4096 bytes per cookie
• At least 50 cookies per domain
• At least 3000 cookies in total

What are the types of cookies?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point, we would like to briefly discuss the different types of HTTP cookies.

We can distinguish 4 types of cookies:

Essential cookies
These cookies are necessary to ensure basic website functionality. For example, these cookies are needed when a user adds a product to the shopping cart, then continues to browse other pages and later proceeds to checkout. These cookies do not delete the shopping cart even if the user closes his browser window.

Purpose cookies
These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies are also used to measure the loading time and the behavior of the website with different browsers.

Target-oriented cookies
These cookies provide a better user experience. For example, entered locations, font sizes or form data are stored.

Advertising cookies
These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very convenient, but also very annoying.

Usually, when you visit a website for the first time, you are asked which of these cookie types you want to allow. And, of course, this decision is also stored in a cookie.

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265, the Internet Engineering Task Force (IETF) Request for Comments called "HTTP State Management Mechanism".

Purpose of processing via cookies

The purpose ultimately depends on the cookie in question. You can find more details below or from the manufacturer of the software that sets the cookie.

What data is processed?

Cookies are small helpers for many different tasks. Unfortunately, it is not possible to generalize what data is stored in cookies, but we will inform you about the processed or stored data in the following privacy policy.

Cookies storage duration

The storage period depends on the particular cookie and is specified further below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.

You can also influence the storage period yourself. You can manually delete all cookies at any time via your browser (see also "Right of objection" below). Furthermore, cookies that are based on consent will be deleted at the latest after revocation of your consent, whereby the legality of the storage remains unaffected until then.

Right to object - how can I delete cookies?

How and whether you want to use cookies, you decide. Regardless of which service or website the cookies come from, you always have the option to delete, disable or only partially allow cookies. For example, you can block third-party cookies, but allow all other cookies.

If you want to determine which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not want to have cookies in principle, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you allow the cookie or not. The procedure varies depending on the browser. It is best to search for the instructions in Google using the search term "delete cookies Chrome" or "disable cookies Chrome" in the case of a Chrome browser.

Legal basis

The so-called "Cookie Guidelines" have been in place since 2009. These state that the storage of cookies requires your consent (Article 6 (1) a DSGVO). Within the EU countries, however, there are still very different reactions to these directives. In Austria, however, this directive was implemented in Section 96 (3) of the Telecommunications Act (TKG). In Germany, the Cookie Directives were not implemented as national law. Instead, this directive was largely implemented in Section 15 (3) of the German Telemedia Act (TMG).

For absolutely necessary cookies, even in the absence of consent, there are legitimate interests (Article 6(1)(f) DSGVO), which in most cases are economic in nature. We want to provide visitors to the website with a pleasant user experience and for this purpose certain cookies are often absolutely necessary.

If cookies are used that are not absolutely necessary, this only happens in the case of your consent. The legal basis in this respect is Art. 6 para. 1 lit. a DSGVO.

In the following sections, you will be informed in more detail about the use of cookies, if used software uses cookies.

Application data

Application data summary 👥 Data subjects: users who apply for a job with us 🤝 Purpose: Processing of an application procedure. 📓 Processed data: Name, address, contact details, e-mail address, telephone number, proof of qualifications (certificates), possibly special category data. 📅 Storage period: in the event of a successful application, until the end of the employment relationship. Otherwise, the data will be deleted after the application process or stored for a certain period with your consent. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), legitimate interest (Art. 6 para. 1 lit. f DSGVO), Art. 6 para. 1 lit. b DSGVO (contract), Art. 9 para. 2 lit. a. DSGVO (processing of special categories)

What is application data?

You can apply to us by e-mail, online form or via a recruiting tool for a job in our company. All data that we receive and process from you as part of an application counts as application data. In doing so, you always disclose personal data such as name, date of birth, address and telephone number.

Why do we process application data?

We process your data so that we can operate a proper selection process in relation to the advertised position. In addition, we also like to keep your application documents in our application archive. Because it often happens that for the advertised positions a cooperation does not work out for various reasons, but we are impressed by you and your application and can imagine a future cooperation very well. Provided you give us your consent, we will archive your documents so that we can easily contact you for future tasks in our company.

We guarantee that we will handle your data with particular care and only ever process your data within the legal framework. Even within our company, your data will only be forwarded to persons who are directly involved with your application. In short: Your data is in safe hands with us!

What data is processed?

If you apply to us by e-mail, for example, we will of course also receive personal data, as mentioned above. Even the e-mail address already counts as personal data. However, in the course of an application process, we only process data that is relevant for our decision as to whether or not we want to welcome you to our team.

Exactly what data is processed depends primarily on the job posting. In most cases, however, it is a matter of name, date of birth, contact details and proof of qualifications. If you submit the application via an online form, the data is passed on to us in encrypted form. If you send us the application by e-mail, this encryption does not take place. Therefore, we cannot assume any responsibility for the way the data is transmitted. However, once the data is on our servers, we are responsible for the lawful handling of your data.

During an application process, in addition to the data mentioned above, information about your health or ethnic origin may also be requested so that we and you can exercise the rights related to labor law, social security and social protection and, at the same time, comply with the corresponding obligations. These data are special category data.

Here is a list of possible data we receive from you and process:

• Name
• Contact address
• E-mail address
• Phone number
• Date of birth
• Information that comes from the cover letter and resume
• Proof of qualification (e.g.) Certificates
• Special category data (e.g., ethnic origin, health data, religious beliefs).
• Usage data (websites visited, access data ect.)
• Metadata (IP address, device information)

How long will the data be stored?

If we accept you as a team member in our company, your data will be further processed for the purpose of the employment relationship and kept with us at least until the employment relationship ends. All application documents will then be placed in your employee file.

If we do not offer you the job, if you reject our offer or withdraw your application, we may retain your data for up to 6 months after the conclusion of the application process on the basis of legitimate interest (Art. 6 (1) f DSGVO). After that, both your electronic data and all data from physical application documents will be completely deleted or destroyed. We retain your data, for example, so that we can still answer any follow-up questions or so that we can provide evidence of the application in the event of a legal dispute. If a legal dispute arises and we may still need the data after the 6 months have expired, we will only delete the data when there is no longer any reason to retain it. If there are legal retention obligations to fulfill, we must generally store the data for longer than 6 months.

Furthermore, we can also keep your data longer if you have given special consent for this. We do this, for example, if we can well imagine a cooperation with you in the future. Then it is helpful to have your data archived so that we can contact you without any problems. In this case, the data will be added to our applicant pool. Of course, you can revoke your consent to the longer storage of your data at any time. If there is no revocation and you do not give a new consent, your data will be deleted after 2 years at the latest.

Legal basis

Legal bases for the processing of your data are Art. 6 para 1 lit. a DSGVO (consent), Art. 6 para 1 lit. b DSGVO (contract or pre-contractual measures), Art. 6 para 1 lit. f DSGVO (legitimate interests) and Art. 9 para 2 lit. a. DSGVO (processing of special categories).

If we include you in our application tool, this happens on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). We would like to point out that your consent to our application pool is voluntary, has no influence on the application process and you have the option to revoke your consent at any time. The lawfulness of the processing until the time of the revocation remains unaffected.

In the case of the protection of vital interests, the data processing is carried out in accordance with Art. 9 para. 2 lit. c. DSGVO. For the purposes of health care, occupational medicine, medical diagnosis, health or social care or treatment, or for the management of health or social care systems and services, the processing of personal data is carried out in accordance with Art. 9 (2) lit. h. DSGVO. If you voluntarily provide special category data, the processing is based on Art. 9 (2) lit. a. DSGVO.

Customer data

Customer data summary 👥 Data subjects: Customers or business and contractual partners. 🤝 Purpose: Provision of the contractually or pre-contractually agreed services, including associated communication. 📓 Data processed: Name, address, contact data, e-mail address, telephone number, payment information (such as invoices and bank data), contract data (such as term and subject of the contract), IP address, order data. 📅 Storage period: the data is deleted as soon as it is no longer required for the provision of our business purposes and there is no legal obligation to retain it. ⚖️ Legal basis: Legitimate interest (Art. 6 para. 1 lit. f DSGVO), contract (Art. 6 para. 1 lit. b DSGVO).

What is customer data?

In order to be able to offer our service or contractual services, we also process data of our customers and business partners. This data always includes personal data. Customer data is all information that is processed on the basis of a contractual or pre-contractual cooperation in order to be able to provide the services offered. Customer data is therefore all collected information that we collect and process about our customers.

Why do we process customer data?

There are many reasons why we collect and process customer data. The most important is that we simply need various data to provide our services. Sometimes your e-mail address is enough, but if you purchase a product or service, for example, we also need data such as name, address, bank data or contract data. We also use the data subsequently for marketing and sales optimization, so that we can improve our overall service to our customers. Another important point is our customer service, which is always very important to us. We want you to be able to come to us at any time with questions about our offers, and for this we need at least your e-mail address.

What data is processed?

Exactly which data is stored can only be described here on the basis of categories. This always depends on which services you receive from us. In some cases, you only provide us with your e-mail address so that we can contact you or answer your questions, for example. In other cases, you purchase a product or service from us and for this we need significantly more information, such as your contact data, payment data and contract data.

Here is a list of possible data we receive from you and process:

• Name
• Contact address
• E-mail address
• Phone number
• Date of birth
• Payment data (invoices, bank data, payment history, etc.)
• Contract data ( term, content)
• Usage data (websites visited, access data ect.)
• Metadata (IP address, device information)

How long will the data be stored?

As soon as we no longer need the customer data to fulfill our contractual obligations and our purposes, and the data is also no longer necessary for possible warranty and liability obligations, we delete the corresponding customer data. This is the case, for example, when a business contract ends. After that, the statute of limitations is usually 3 years, although longer periods are possible in individual cases. Of course, we also comply with the statutory retention obligations. Your customer data will certainly not be passed on to third parties unless you have given explicit consent to do so.

Legal basis

Legal bases for the processing of your data are Art. 6 para 1 lit. a DSGVO (consent), Art. 6 para 1 lit. b DSGVO (contract or pre-contractual measures), Art. 6 para 1 lit. f DSGVO (legitimate interests) and in special cases (e.g. medical services) Art. 9 para 2 lit. a. DSGVO (processing of special categories).

In the case of the protection of vital interests, the data processing is carried out in accordance with Art. 9 para. 2 lit. c. DSGVO. For the purposes of health care, occupational medicine, medical diagnosis, health or social care or treatment, or for the management of health or social care systems and services, the processing of personal data is carried out in accordance with Art. 9 (2) lit. h. DSGVO. If you voluntarily provide special category data, the processing is based on Art. 9 (2) lit. a. DSGVO.

Registration

Registration Summary 👥 Data subjects: all individuals who register, create an account, log in, and use the account. 📓 Data Processed: Email address, name, password and other data collected in the course of registration, login and account use. 🤝 Purpose: To provide our services. Communication with customers in connection with the services. 📅 Storage period:As long as the company account associated with the texts exists and thereafter usually 3 years. ⚖️ Legal basis: Art. 6 para. 1 lit. b DSGVO (contract), Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests).

When you register with us, personal data may be processed if you enter personal data or data such as the IP address is collected in the course of processing. What we mean by the rather unwieldy term "personal data", you can read below.

Please only enter data that we need for the registration and for which you have the release of a third party, if you perform the registration on behalf of a third party. If possible, use a secure password that you do not use anywhere else and an email address that you check regularly.

In the following we inform you about the exact kind of data processing, because you should feel comfortable with us!

What is a registration?

When you register, we take certain data from you and later allow you to easily log in online and use your account with us. Having an account with us has the advantage that you do not have to re-enter everything every time. Saves time, effort and ultimately prevents errors in the provision of our services.

Why do we process personal data?

In short, we process personal data to enable the creation and use of an account with us.
If we didn't do that, you would have to enter all the data each time, wait for us to approve it, and enter it all again. We and many, many customers would not like that. How would you feel about that?

What data is processed?

All the data you have provided in the course of registration, enter during registration or enter in the course of managing your data in the account.

During registration, we process the following types of data: 

• First name
• Last name
• E-mail address
• Company name
• Street + house number
• Residence
• Postal code
• Country

When you log in, we process the data you enter when you log in, such as username and password, and data collected in the background, such as device information and IP addresses.

During account use, we process data that you enter during account use and which is created in the course of using our services.

Storage duration

We store the data entered at least for as long as the account linked to the data exists with us and is used, as long as contractual obligations exist between us and, if the contract ends, until the respective claims arising from it have become time-barred. In addition, we store your data as long as and to the extent that we are subject to legal obligations to store it. Thereafter, we retain accounting records pertaining to the contract (invoices, contract documents, account statements, etc.) as well as other relevant business documents for the legally prescribed period (usually several years).

Right of objection

You have registered, entered data and want to revoke the processing? No problem. As you can read above, the rights under the General Data Protection Regulation also exist during and after registration, login or account with us. Contact the data protection officer above to exercise your rights. If you already have an account with us, you can easily view or manage your data and texts in the account.

Legal basis

By carrying out the registration process, you enter into a pre-contractual agreement with us to enter into a contract of use of our platform (although no automatic obligation to pay arises). Youinvest time to enter data and register and we provide you with our services after logging into our system and viewing your customer account. We also fulfill our contractual obligations. Finally, we need to keep registered users informed of important changes by email. Thus, Art. 6 para. 1 lit. b DSGVO (performance of pre-contractual measures, fulfillment of a contract) applies.

If necessary, we also obtain your consent, e.g. if you voluntarily provide more than the absolutely necessary data or if we are allowed to send you advertising. Art. 6 para. 1 lit. a DSGVO (consent) therefore applies.

We also have a legitimate interest in knowing who we are dealing with in order to contact them in certain cases. In addition, we need to know who is using our services and whether they are being used as specified in our terms of use, so Art. 6 para. 1 lit. f DSGVO (Legitimate Interests) applies.

Note: the following sections are to be checked by users (as needed):

Registration with clear name

Since in business we need to know who we are dealing with, registration is only possible with your real name (clear name) and not with pseudonyms.

Registration with pseudonyms

Pseudonyms can be used during registration, which means that you do not have to register with us using your real name. This ensures that your name cannot be processed by us. 

IP address storage

In the course of registration, login and account use, we store the IP address in the background for security reasons in order to be able to determine the legitimate use.

Public profile

The user profiles are publicly visible, i.e. you can see parts of the profile on the Internet even without entering username and password.

2-factor authentication (2FA)

Two-factor authentication (2FA) provides additional security when logging in, as it prevents you from logging in without a smartphone, for example. This technical measure to secure your account thus protects you against the loss of data or unauthorized access even if username and password were known. You will find out which 2FA is used during registration, login and in the account itself.

Web hosting introduction

Web hosting summary 👥 Affected parties: visitors of the website. 🤝 Purpose: professional hosting of the website and securing its operation. 📓 Processed data: IP address, time of website visit, browser used and other data. More details can be found below or with the respective web hosting provider used. 📅 Storage period: depending on the respective provider, but usually 2 weeks. ⚖️ Legal basis: Art. 6 para. 1 lit.f DSGVO (Legitimate Interests).

What is web hosting?

When you visit websites nowadays, certain information - including personal data - is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By the way, by website we mean the entirety of all web pages on a domain, i.e. everything from the home page (homepage) to the very last subpage (like this one). By domain, we mean, for example, example.de or sampleexample.com.

When you want to view a website on a computer, tablet, or smartphone, you use a program called a web browser to do so. You probably know some web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox, and Apple Safari. We say browser or web browser for short.

To display the website, the browser must connect to another computer where the website's code is stored: the web server. Operating a web server is a complicated and costly task, which is why this is usually done by professional providers, the providers. These offer web hosting and thus ensure reliable and error-free storage of website data. A whole lot of technical terms, but please stay tuned, it gets better!

When the browser on your computer (desktop, laptop, tablet or smartphone) connects and during data transfer to and from the web server, personal data may be processed. On the one hand, your computer stores data, on the other hand, the web server must also store data for a while to ensure proper operation.

A picture is worth a thousand words, so the following graphic illustrates the interaction between the browser, the Internet and the hosting provider.

Why do we process personal data?

The purposes of data processing are:

1. Professional hosting of the website and securing its operation
2. to maintain operational and IT security
3. Anonymous evaluation of access behavior to improve our offering and, if necessary, for criminal prosecution or the pursuit of claims

What data is processed?

Even while you are visiting our website right now, our web server, which is the computer on which this website is stored, usually automatically stores data such as

• the complete Internet address (URL) of the accessed web page
• Browser and browser version (e.g. Chrome 87)
• the operating system used (e.g. Windows 10)
• the address (URL) of the previously visited page (referrer URL) (e.g. https://www. beispielquellsite.de/vondabinichgekommen/)
• the hostname and IP address of the device being accessed from (e.g. COMPUTERNAME and 194.23.43.121)
• Date and time
• in files, the so-called web server log files

How long is data stored?

As a rule, the above data is stored for two weeks and then automatically deleted. We do not pass on this data, but we cannot exclude the possibility that this data may be viewed by authorities in the event of unlawful conduct.

In short, your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not share your data without consent!

Legal basis

The lawfulness of the processing of personal data in the context of web hosting results from Art. 6 para. 1 lit. f DSGVO (protection of legitimate interests), because the use of professional hosting with a provider is necessary to present the company on the Internet in a secure and user-friendly manner and to be able to pursue attacks and claims from this if necessary.

As a rule, there is a contract between us and the hosting provider for commissioned processing pursuant to Art. 28 f. DSGVO, which ensures compliance with data protection and guarantees data security.

Hetzner Privacy Policy

We use Hetzner, a web hosting provider among others, for our website. The service provider is the German company Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen, Germany.

You can learn more about the data processed by using Hetzner in the privacy policy at https://www.hetzner.com/de/legal/privacy-policy.

Order processing agreement (AVV) Hetzner

In accordance with Article 28 of the General Data Protection Regulation (GDPR), we have concluded an order processing agreement (OPA) with Hetzner. What exactly is a GCU and especially what must be included in a GCU, you can read in our general section "Order processing agreement (GCU)".

This contract is required by law because Hetzner processes personal data on our behalf. It clarifies that Hetzner may only process data they receive from us according to our instructions and must comply with the GDPR. You can find the link to the order processing agreement (AVV) at https://docs.hetzner.com/de/general/general-terms-and-conditions/data-privacy-faq/.

Web Analytics Introduction

Web Analytics Privacy Policy Summary 👥 Data subjects: Visitors to the website. 🤝 Purpose: Evaluation of visitor information to optimize the web offer. 📓 Data processed: Access statistics containing data such as access locations, device data, access duration and time, navigation behavior, click behavior, and IP addresses. More details on this can be found with the respective web analytics tool used. 📅 Storage period: depending on the web analytics tool used. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests).

What is Web Analytics?

We use software on our website to evaluate the behavior of website visitors, known as web analytics for short. This involves collecting data that is stored, managed and processed by the respective analytic tool provider (also known as a tracking tool). The data is used to create analyses of user behavior on our website and made available to us as the website operator. In addition, most tools offer various testing options. For example, we can test which offers or content are best received by our visitors. To do this, we show you two different offers for a limited period of time. After the test (so-called A/B test), we know which product or content our website visitors find more interesting. For such test procedures, as for other analytics procedures, user profiles can also be created and the data stored in cookies.

Why do we run web analytics?

With our website we have a clear goal in mind: we want to deliver the best web offer on the market for our industry. To achieve this goal, we want to offer the best and most interesting offer on the one hand, and on the other hand make sure that you feel completely comfortable on our website. With the help of web analysis tools, we can take a closer look at the behavior of our website visitors and then improve our web offer for you and us accordingly. For example, we can see how old our visitors are on average, where they come from, when our website is most visited or which content or products are particularly popular. All this information helps us to optimize the website and thus best adapt it to your needs, interests and wishes.

What data is processed?

Exactly what data is stored depends, of course, on the analysis tools used. But as a rule, for example, which content you view on our website, which buttons or links you click on, when you access a page, which browser you use, which device (PC, tablet, smartphone, etc.) you use to visit the website or which computer system you use is stored. If you agreed that location data may also be collected, these may also be processed by the web analytics tool provider.

In addition, your IP address is also stored. According to the General Data Protection Regulation (DSGVO), IP addresses are personal data. However, your IP address is usually stored pseudonymously (i.e. in an unrecognizable and shortened form). For the purpose of testing, web analysis and web optimization, no direct data, such as your name, age, address or e-mail address are stored as a matter of principle. All this data, if collected, is stored pseudonymously. Thus, you cannot be identified as a person.

The following example shows schematically how Google Analytics works as an example of client-based web tracking with Java Script code.

How long the respective data is stored always depends on the provider. Some cookies store data only for a few minutes or until you leave the website again, other cookies can store data for several years.

Duration of data processing

We will inform you about the duration of data processing below, provided we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, as for example in the case of accounting, this storage period may also be exceeded.

Right of objection

You also have the right and the possibility to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser.

Legal basis

The use of web analytics requires your consent, which we have obtained with our cookie popup. According to Art. 6 para. 1 lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data as it may occur during the collection by web analytics tools.

In addition to consent, there is a legitimate interest on our part to analyze the behavior of website visitors and thus to improve our offer technically and economically. With the help of web analytics, we detect errors of the website, can identify attacks and improve the economic efficiency. The legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we use the tools only insofar as they have given consent.

Since web analytics tools use cookies, we also recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy statements of the respective tools.

Information on specific web analytics tools, if any, is provided in the following sections.

Facebook Pixel Privacy Policy

We use the Facebook pixel from Facebook on our website. For this purpose, we have implemented a code on our website. The Facebook pixel is a snippet of JavaScript code that loads a collection of functions that allow Facebook to track your user actions if you came to our website via Facebook ads. For example, when you purchase a product on our website, the Facebook pixel is triggered and stores your actions on our website in one or more cookies. These cookies allow Facebook to match your user data (customer data such as IP address, user ID) with your Facebook account data. Then Facebook deletes this data again. The collected data is anonymous and not visible to us and can only be used in the context of ad placements. If you yourself are a Facebook user and are logged in, your visit to our website is automatically assigned to your Facebook user account.

We want to show our services or products only to those people who are really interested in them. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. Thus, Facebook users (if they have allowed personalized advertising) get to see suitable advertising. Furthermore, Facebook uses the collected data for analysis purposes and its own advertisements.

Below we show you those cookies that were set by embedding Facebook Pixel on a test page. Please note that these are only sample cookies. Different cookies are set depending on the interaction on our website.

Name: _fbp
Wert: fb.1.1568287647279.257405483-6122077330-7
Purpose: This cookie is used by Facebook to display promotional products.
Expiration date: after 3 months

Name: fr
Value: 0aPf312HOS5Pboo2r..Bdeiuf...1.0.Bdeiuf.
Purpose: This cookie is used to make Facebook Pixel work properly.
Expiration date: after 3 months

Name: comment_author_50ae8267e2bdf1253ec1a5769f48e062122077330-3
Value: Name of the author
Purpose: This cookie stores the text and name of a user who leaves a comment, for example.
Expiration date: after 12 months

Name: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062
Value: https%3A%2F%2Fwww.testseite...%2F (author's URL).
Purpose: This cookie stores the URL of the website that the user enters in a text field on our website.
Expiration date: after 12 months

Name: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062
Value: Author's email address
Purpose: This cookie stores the user's email address if he/she has provided it on the website.
Expiration date: after 12 months

Note: The above cookies refer to an individual user behavior. Especially when using cookies, Facebook changes can never be excluded.

If you are logged in to Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/adpreferences/advertisers/. If you are not a Facebook user, you can basically manage your usage-based online advertising at https://www.youronlinechoices.com/de/praferenzmanagement/. There you have the option to deactivate or activate providers.

Facebook also processes data from you in the USA, among other places. Facebook or Meta Platforms is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data of EU citizens to the USA. For more information, please visit https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.

In addition, Facebook uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and through the standard contractual clauses, Facebook undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Facebook Data Processing Term, which references the Standard Contractual Clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing.

If you want to learn more about Facebook's privacy policy, we recommend that you read the company's own data policy at https://www.facebook.com/privacy/policy.

Matomo privacy policy

We use Matomo, a website analytics software, on our website. The service provider is the New Zealand company InnoCraft Ltd, 7 Waterloo Quay PO625, 6140 Wellington, New Zealand.

You can learn more about the data processed through the use of Matomo in the Privacy Policy at https://matomo.org/privacy-policy/. Questions about data protection can be sent by e-mail to privacy@matomo.org.

Matomo On-Premise Privacy Policy

We use the privacy-friendly analysis program Matomo On-Premise on our website. With the on-premise variant, Matomo is installed on our own server. This means that we act as the operator of the software and any data that we might collect from you is stored directly by us. The data processing thus remains entirely in our hands. The service provider is the New Zealand company InnoCraft Ltd, 7 Waterloo Quay PO625, 6140 Wellington, New Zealand.

If you want to know more about the data processing by Matomo On-Premise, you are also welcome to contact us. In addition, we recommend the Matomo privacy policy at https://matomo.org/privacy-policy/.

Matomo On-Premise (without cookies)

It is common practice for many web analytics tools to collect and process a lot of personal data for analysis purposes and for their own marketing with the help of so-called cookies. Cookies are small text files that are usually stored in your browser and may contain personal data. We want to respect and protect your privacy as best as possible. That's why we've decided to take a different approach and use Matomo On-Premise entirely without cookies. While we can use Matomo to perform various measurements and web analytics, it does not store any of your personal data in cookies. Matomo On-Premise without cookies is one of the most privacy-friendly web analytics services on the market.

 

 

Email marketing introduction

Email marketing summary 👥 Data subjects: newsletter subscribers 🤝 Purpose: Direct marketing by e-mail, notification of system-relevant events. 📓 Data processed: Data entered during registration but at least the e-mail address. More details can be found with the respective e-mail marketing tool used. 📅 Storage period: Duration of the existence of the subscription. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests).

What is email marketing?

In order to keep you always up to date, we also use the possibility of e-mail marketing. If you have agreed to receive our e-mails or newsletters, your data will also be processed and stored. E-mail marketing is a sub-area of online marketing. It involves sending news or general information about a company, products or services by e-mail to a specific group of people who are interested in them.

If you want to participate in our email marketing (mostly via newsletter), you usually just have to register with your email address. To do this, you fill out an online form and send it off. However, it may also happen that we ask you for your salutation and name, for example, so that we can also write to you personally.

Basically, the registration for newsletters works with the help of the so-called "double opt-in procedure". After you have registered for our newsletter on our website, you will receive an e-mail via which you confirm the newsletter registration. This ensures that the e-mail address belongs to you and that no one has registered with a third-party e-mail address. We or a notification tool we use logs each individual subscription. This is necessary so that we can also prove the legally correct registration process. As a rule, the time of registration, the time of the registration confirmation and your IP address are stored. In addition, it is also logged when you make changes to your stored data.

Why do we use email marketing?

Of course, we want to stay in touch with you and always present you with the most important news about our company. To do this, we use, among other things, e-mail marketing - often just referred to as "newsletters" - as an essential part of our online marketing. Provided you agree to this or it is legally permitted, we will send you newsletters, system e-mails or other notifications by e-mail. When we use the term "newsletter" in the following text, we mainly mean regularly sent e-mails. Of course, we do not want to bother you in any way with our newsletters. That's why we really always try to provide only relevant and interesting content. For example, you will learn more about our company, our services or products. Since we are always improving our offers, our newsletter will also tell you when there is news or when we are offering special, lucrative promotions. If we use a service provider that offers a professional mailing tool for our e-mail marketing, we do so in order to be able to offer you fast and secure newsletters. The purpose of our email marketing is basically to inform you about new offers and also to get closer to our business goals.

What data is processed?

When you become a subscriber to our newsletter via our website, you confirm by e-mail that you are a member of an e-mail list. In addition to IP address and e-mail address, your title, name, address and telephone number may also be stored. However, only if you agree to this data storage. The data marked as such are necessary for you to participate in the service offered. Providing this information is voluntary, but failure to provide it will result in you not being able to use the service. In addition, information about your device or your preferred content on our website may be stored. You can find out more about the storage of data when you visit a website in the section "Automatic data storage". We record your declaration of consent so that we can always prove that this complies with our laws.

Duration of data processing

If you unsubscribe your e-mail address from our e-mail/newsletter distribution list, we may store your address for up to three years based on our legitimate interests so that we can still prove your consent at that time. We may only process this data if we need to defend ourselves against any claims.

However, if you confirm that you have given us your consent to subscribe to the newsletter, you can submit an individual deletion request at any time. If you permanently object to the consent, we reserve the right to store your e-mail address in a blacklist. As long as you have voluntarily subscribed to our newsletter, we will of course also keep your e-mail address.

Right of objection

You have the option to cancel your newsletter subscription at any time. All you have to do is revoke your consent to the newsletter subscription. This usually takes only a few seconds or one or two clicks. Most of the time, you will find a link to cancel your newsletter subscription right at the end of each email. If you really can't find the link in the newsletter, please contact us by mail and we will cancel your newsletter subscription immediately.

Legal basis

The sending of our newsletter is based on your consent (Article 6 para. 1 lit. a DSGVO). This means that we may only send you a newsletter if you have actively registered for it beforehand. If applicable, we may also send you advertising messages, provided that you have become our customer and have not objected to the use of your email address for direct advertising.

Information about specific email marketing services and how they process personal data, if any, is provided in the following sections.

Klick-Tipp Privacy Policy

We use Klick-Tipp, a marketing automation service, on our website. The service provider is the British company Klick-Tipp Limited, 15 Cambridge Court, 210 Sheperd's Bush Road, London W67NJ, United Kingdom. You can find out more about the data processed through the use of Klick-Tipp in the Privacy Policy at https://www.klicktipp.com/datenschutzerklarung/.

Social media introduction

Social media privacy policy summary 👥 Data subjects: Visitors to the website. 🤝 Purpose: Presentation and optimization of our service, contact with visitors, interested parties, etc., advertising. 📓 Processed data: Data such as telephone numbers, email addresses, contact details, user behavior data, information about your device and your IP address. You can find more details on this with the respective social media tool used. 📅 Storage period: depending on the social media platforms used. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests).

What is social media?

In addition to our website, we are also active on various social media platforms. In this context, user data may be processed so that we can target users who are interested in us via the social networks. In addition, elements of a social media platform may also be embedded directly in our website. This is the case, for example, when you click on a so-called social button on our website and are redirected directly to our social media presence. So-called social media or social media are websites and apps through which registered members can produce content, share content openly or in specific groups, and network with other members.

Why do we use social media?

For years, social media platforms have been the place where people communicate and get in touch online. Our social media presences enable us to bring our products and services closer to prospective customers. The social media elements embedded on our website help you switch to our social media content quickly and without complications.

The data that is stored and processed through your use of a social media channel is primarily for the purpose of being able to perform web analyses. The aim of these analyses is to be able to develop more precise and personalized marketing and advertising strategies. Depending on your behavior on a social media platform, appropriate conclusions can be drawn about your interests with the help of the evaluated data and so-called user profiles can be created. This also enables the platforms to present you with tailored advertisements. In most cases, cookies are set in your browser for this purpose, which store data about your usage behavior.

We generally assume that we remain responsible under data protection law, even if we use services of a social media platform. However, the European Court of Justice has ruled that in certain cases the operator of the social media platform may be jointly responsible with us within the meaning of Art. 26 DSGVO. Insofar as this is the case, we point this out separately and work on the basis of an agreement in this regard. The essence of the agreement is then reproduced below for the platform concerned.

Please note that when using the social media platforms or our built-in elements, data about you may also be processed outside the European Union, as many social media channels, for example Facebook or Twitter, are American companies. This may make it less easy for you to claim or enforce your rights regarding your personal data.

What data is processed?

Exactly what data is stored and processed depends on the provider of the social media platform. But usually it is data such as phone numbers, email addresses, data you enter in a contact form, user data such as which buttons you click, who you like or follow, when you visited which pages, information about your device and your IP address. Most of this data is stored in cookies. Especially if you yourself have a profile on the visited social media channel and are logged in, data can be linked to your profile.

All data collected via a social media platform is also stored on the servers of the providers. Thus, only the providers have access to the data and can give you the appropriate information or make changes.

If you want to know exactly what data is stored and processed by the social media providers and how you can object to the data processing, you should carefully read the respective privacy policy of the company. Also, if you have questions about data storage and data processing or want to assert corresponding rights, we recommend that you contact the provider directly.

Duration of data processing

We will inform you about the duration of data processing below, provided we have further information on this. For example, the social media platform Facebook stores data until it is no longer needed for its own purpose. However, customer data that is matched with our own user data is already deleted within two days. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period may be exceeded.

Right of objection

You also have the right and the possibility to revoke your consent to the use of cookies or third-party providers such as embedded social media elements at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser.

Since social media tools may use cookies, we also recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy statements of the respective tools.

Legal basis

If you have consented that data from you can be processed and stored by integrated social media elements, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). In principle, if consent is given, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 (1) (f) DSGVO) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the tools insofar as you have given your consent. Most social media platforms also set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

Information on specific social media platforms - if available - can be found in the following sections.

LinkedIn Privacy Policy

LinkedIn Privacy Policy Summary 👥 Data subject: Visitors to the website 🤝 Purpose: Optimization of our service performance 📓 Data Processed: Data such as user behavior data, information about your device and your IP address. You can find more details below in the privacy policy. 📅 Storage period: the data is generally deleted within 30 days. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests).

What is LinkedIn?

We use social plug-ins of the social media network LinkedIn, of the company LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA on our website. The social plug-ins may be feeds, content sharing or links to our LinkedIn page. The social plug-ins are clearly marked with the familiar LinkedIn logo and allow, for example, interesting content to be shared directly via our website. For the European Economic Area and Switzerland, LinkedIn Ireland Unlimited Company Wilton Place in Dublin is responsible for data processing.

By embedding such plug-ins, data can be sent to LinkedIn, stored and processed there. In this privacy policy, we want to inform you about what data is involved, how the network uses this data and how you can manage or prevent the data storage.

LinkedIn is the largest social network for business contacts. Unlike Facebook, for example, the company focuses exclusively on building business contacts. Companies can present services and products on the platform and establish business relationships. Many people also use LinkedIn to look for jobs or to find suitable employees for their own company. In Germany alone, the network has over 11 million members. In Austria, there are around 1.3 million.

Why do we use LinkedIn on our website?

We know how busy you are. You can't follow all the social media channels individually. Even if it would be worth it, as in our case. Because time and again we post interesting news or reports that are worth spreading. That's why we've made it possible on our website to share interesting content directly on LinkedIn or to link directly to our LinkedIn page. We consider built-in social plug-ins as an extended service on our website. The data that LinkedIn collects also helps us to show possible advertising measures only to people who are interested in our offer.

What data is stored by LinkedIn?

Only through the mere integration of the social plug-ins LinkedIn does not store any personal data. LinkedIn calls this data generated by plug-ins passive impressions. But when you click on a social plug-in, for example to share our content, the platform stores personal data as so-called "active impressions". And this is regardless of whether you have a LinkedIn account or not. If you are logged in, the collected data is assigned to your account.

Your browser establishes a direct connection to LinkedIn's servers when you interact with our plug-ins. In this way, the company logs various usage data. In addition to your IP address, this may include login data, device information, or information about your Internet or mobile provider. If you access LinkedIn services via your smartphone, your location (after you have allowed this) can also be determined. LinkedIn may also share this data in "hashed" form with third-party advertisers. Hashing means turning a record into a string of characters. This makes it possible to encrypt the data in such a way that people can no longer be identified.

Most data about your user behavior is stored in cookies. These are small text files that are usually set in your browser. LinkedIn may also use web beacons, pixel tags, display tags, and other device identifiers.

Various tests also show which cookies are set when a user interacts with a social plug-in. The data found cannot claim to be complete and only serves as an example. The following cookies were set without being logged in to LinkedIn:

Name: bcookie
Wert: =2&34aab2aa-2ae1-4d2a-8baf-c2e2d7235c16122077330-
Purpose: The cookie is a so-called "browser ID cookie" and consequently stores your identification number (ID).
Expiration date: After 2 years

Name: lang
Value: v=2&lang=en-en
Purpose: This cookie stores your default or preferred language.
Expiration date: after session end

Name: lidc
Wert: 1818367:t=1571904767:s=AQF6KNnJ0G122077330…
Purpose: This cookie is used for routing. Routing records the ways you came to LinkedIn and how you navigate through the website there.
Expiration date: after 24 hours

Name: rtc
Value: kt0lrv3NF3x3t6xvDgGrZGDKkX
Purpose: No further information could be found about this cookie.
Expiration date: after 2 minutes

Name: JSESSIONID
Wert: ajax:1220773302900777718326218137
Purpose: This is a session cookie that LinkedIn uses to maintain anonymous user sessions through the server.
Expiration date: after session end

Name: bscookie
Value: "v=1&201910230812...
Purpose: This cookie is a security cookie. LinkedIn describes it as a secure browser ID cookie.
Expiration date: after 2 years

Name: fid
Value: AQHj7Ii23ZBcqAAAA...
Purpose: No further information could be found about this cookie.
Expiration date: after 7 days

Note: LinkedIn also works with third-party providers. That is why we also detected the two Google Analytics cookies _ga and _gat during our test.

How long and where is the data stored?

In principle, LinkedIn retains your personal data for as long as the company deems it necessary to provide its own services. However, LinkedIn deletes your personal data when you delete your account. In some exceptional cases, LinkedIn retains some data in aggregate and anonymized form even after you delete your account. Once you delete your account, other people will not be able to see your data within one day. LinkedIn generally deletes data within 30 days. However, LinkedIn retains data if it is necessary due to legal obligation. Data that can no longer be assigned to individuals remain stored even after the account is closed. The data is stored on various servers in America and presumably also in Europe.

How can I delete my data or prevent data storage?

You have the right to access and also delete your personal data at any time. In your LinkedIn account you can manage, change and delete your data. In addition, you can also request a copy of your personal data from LinkedIn.

Here's how to access the account information in your LinkedIn profile:

In LinkedIn, click on your profile icon and select the "Settings and Privacy" section. Now click "Privacy" and then click "Change" in the "How LinkedIn uses your data" section. In just a short time, you will be able to download selected data about your web activity and account history.

You also have the option in your browser to prevent data processing by LinkedIn. As mentioned above, LinkedIn stores most data via cookies that are set in your browser. You can manage, deactivate or delete these cookies. Depending on which browser you have, the management works slightly differently. Under the section "Cookies" you will find the corresponding links to the respective instructions of the most popular browsers.

You can also basically set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

Legal basis

If you have consented that data from you can be processed and stored by integrated social media elements, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the integrated social media elements insofar as you have given your consent. Most social media platforms also set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

LinkedIn also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

LinkedIn uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. Through these clauses, LinkedIn undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

For more information about LinkedIn's standard contractual clauses, please visit https://de.linkedin.com/legal/l/dpa or https://www.linkedin.com/legal/l/eu-sccs.

We have tried to bring you closer to the most important information about data processing by LinkedIn. At https://www.linkedin.com/legal/privacy-policy you can learn even more about the data processing of the social media network LinkedIn.

Order processing agreement (AVV) LinkedIn

In accordance with Article 28 of the General Data Protection Regulation (GDPR), we have concluded a Data Processing Agreement (DPA) with LinkedIn. What exactly is a GCU and especially what must be included in a GCU, you can read in our general section "Order processing agreement (GCU)".

This contract is required by law because LinkedIn processes personal data on our behalf. It clarifies that LinkedIn may only process data they receive from us according to our instructions and must comply with the GDPR. You can find the link to the order processing agreement (AVV) at https://de.linkedin.com/legal/l/dpa.

Pinterest Privacy Policy

Pinterest Privacy Policy Summary 👥 Data subjects: visitors to the website 🤝 Purpose: Optimization of our service performance. 📓 Data Processed: Data such as user behavior data, information about your device, your IP address and search terms. More details can be found below in the privacy policy. 📅 Storage period: until Pinterest no longer needs the data for its purposes. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests).

What is Pinterest?

We use buttons and widgets of the social media network Pinterest, of the company Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA on our site. For the European area, the Irish company Pinterest Europe Ltd. (Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland) is responsible for all data protection-relevant aspects.

Pinterest is a social network that specializes in graphic representations or photographs. The name is made up of the two words "pin" and "interest". Users can share various hobbies and interests via Pinterest and view the respective profiles with pictures openly or in defined groups.

Why do we use Pinterest?

Pinterest has been around for a few years now and is still one of the most visited and appreciated social media platforms. Pinterest is especially suitable for our industry because the platform is primarily known for beautiful and interesting images. That's why we are naturally also represented on Pinterest and want to showcase our content accordingly away from our website. The data collected can also be used for advertising purposes, so that we can show advertising messages to precisely those people who are interested in our services or products.

What data is processed by Pinterest?

So-called log data may be stored. This includes information about your browser, IP address, the address of our website and the activities performed on it (for example, when you click the bookmark or pin button), search histories, date and time of the request and cookie and device data. When you interact with an embedded Pinterest feature, cookies that store various data may also be set in your browser. Mostly, the log data mentioned above, preset language settings and clickstream data are stored in cookies. By clickstream data, Pinterest means information about your website behavior.

If you have a Pinterest account yourself and are logged in, the data collected via our site can be added to your account and used for advertising purposes. When you interact with our embedded Pinterest features, you are usually redirected to the Pinterest page. Here you can see an exemplary selection of cookies that are then set in your browser.

Name: _auth
Value: 0
Purpose: The cookie is used for authentication. For example, a value such as your "username" can be stored in it.
Expiration date: after one year

Name: _pinterest_referrer
Value: 1
Purpose: The cookie stores that you reached Pinterest via our website. Thus, the URL of our website is stored.
Expiration date: after end of session

Name: _pinterest_sess
Value:...9HRHZvVE0rQlUxdG89
Purpose: The cookie is used to log in to Pinterest and contains user IDs, authentication tokens and timestamps.
Expiration date: after one year

Name: _routing_id
Wert: “8d850ddd-4fb8-499c-961c-77efae9d4065122077330-8”
Purpose: the cookie contains an assigned value that is used to identify a specific routing destination.
Expiration date: after one day

Name: cm_sub
Value: denied
Purpose: This cookie stores a user ID and timestamp.
Expiration date: after one year

Name: csrftoken
Wert: 9e49145c82a93d34fd933b0fd8446165122077330-1
Purpose: This cookie is most likely set for security reasons, to prevent falsification of requests. However, we could not find out more precisely.
Expiration date: after one year

Name: sessionFunnelEventLogged
Value: 1
Purpose: We have not been able to find out any more information about this cookie.
Expiration date: after one day

How long and where is the data stored?

Pinterest generally stores the collected data until it is no longer needed for the company's purposes. As soon as data storage is no longer necessary, for example to comply with legal regulations, the data is either deleted or anonymized so that you can no longer be identified as a person. The data may also be stored on American servers.

Right of objection

You also have the right and the possibility to revoke your consent to the use of cookies or third-party providers such as Pinterest at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser.

Since cookies may be used with embedded Pinterest elements, we also recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy statements of the respective tools.

Legal basis

If you have consented that data from you can be processed and stored by integrated social media elements, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the tool insofar as you have given your consent. Most social media platforms also set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

Pinterest also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

As a basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, thus in particular in the USA) or a data transfer there, Pinterest uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Pinterest undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de.

For more information on Pinterest's standard contractual clauses, please visit https://policy.pinterest.com/de/privacy-policy#section-residents-of-the-eea.

We have tried to bring you closer to the most important information about Pinterest's data processing. You can learn more about Pinterest's data policies at https://policy.pinterest.com/de/privacy-policy.

Twitter privacy policy

Twitter Privacy Policy Summary 👥 Data subject: Visitors to the website 🤝 Purpose: Optimization of our service performance 📓 Data processed: Data such as user behavior data, information about your device and your IP address. You can find more details below in the privacy policy. 📅 Storage period: collected data from other websites is deleted by Twitter after 30 days at the latest. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests).

What is Twitter?

We have integrated Twitter functions on our website. These are, for example, embedded tweets, timelines, buttons or hashtags. Twitter is a short message service and a social media platform of the company Twitter Inc, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland.

To our knowledge, in the European Economic Area and Switzerland, no personal data or data about your web activities is transmitted to Twitter by the mere inclusion of Twitter functions. Only when you interact with the Twitter functions, such as clicking on a button, can data be sent to Twitter, stored there and processed. We have no influence on this data processing and bear no responsibility for it. Within the framework of this privacy policy, we want to give you an overview of what data Twitter stores, what Twitter does with this data and how you can protect yourself from the data transfer to a large extent.

For some, Twitter is a news service, for others a social media platform, and still others speak of a microblogging service. All these terms have their justification and mean more or less the same thing.

Both private individuals and companies use Twitter to communicate with interested people via short messages. Twitter only allows 280 characters per message. These messages are called "tweets. Unlike Facebook, for example, the service does not focus on expanding a network for "friends", but wants to be understood as a worldwide and open news platform. Twitter also allows users to have an anonymous account, and tweets can be deleted by the company on the one hand and by the users themselves on the other.

Why do we use Twitter on our website?

Like many other websites and companies, we try to offer our services and communicate with our customers through various channels. Especially Twitter has grown close to our hearts as a useful "little" news service. Again and again we tweet or retweet exciting, funny or interesting content. We realize that you can't follow every channel separately. After all, you also have something else to do. That's why we have included Twitter functions on our website. You can follow our Twitter activity "on the spot" or follow a direct link to our Twitter page. Through this integration, we want to strengthen our service and user-friendliness on our website.

What data is stored by Twitter?

On some of our subpages you will find the built-in Twitter functions. When you interact with the Twitter content, such as clicking on a button, Twitter may collect and store data. This is the case even if you do not have a Twitter account yourself. Twitter calls this data "log data." It includes demographic data, browser cookie IDs, your smartphone's ID, hashed email addresses, and information about which pages you visited on Twitter and what actions you took. Twitter, of course, stores more data if you have a Twitter account and are logged in. Most of the time, this storage happens via cookies. Cookies are small text files that are usually set in your browser and transmit different information to Twitter.

We will now show you which cookies are set when you are not logged in to Twitter but visit a website with built-in Twitter functions. Please consider this list as an example. We can by no means guarantee a claim to completeness here, as the choice of cookies always changes and depends on your individual actions with the Twitter content.

These cookies were used in our test:

Name: personalization_id
Wert: “v1_cSJIsogU51SeE122077330”
Purpose: This cookie stores information about how you use the website and through which advertisements you may have come to Twitter.
Expiration date: after 2 years

Name: lang
Value: en
Purpose: This cookie stores your default or preferred language.
Expiration date: after end of session

Name: guest_id
Value: 122077330v1%3A157132626
Purpose: This cookie is set to identify you as a guest.
Expiration date: after 2 years

Name: fm
Value: 0
Purpose: Unfortunately, we could not find out the purpose of this cookie.
Expiration date: after end of session

Name: external_referer
Wert: 1220773302beTA0sf5lkMrlGt
Purpose: This cookie collects anonymous data, such as how often you visit Twitter and how long you visit Twitter.
Expiration date: After 6 days

Name: eu_cn
Value: 1
Purpose: This cookie stores user activity and is used for various advertising purposes by Twitter.
Expiration date: After one year

Name: ct0
Wert: c1179f07163a365d2ed7aad84c99d966
Purpose: Unfortunately, we have not found any information about this cookie.
Expiration date: after 6 hours

Name: _twitter_sess
Wert: 53D%253D–dd0248122077330-
Purpose: This cookie allows you to use features within the Twitter website.
Expiration date: after end of session

Note: Twitter also works with third-party providers. That's why we also detected the three Google Analytics cookies _ga, _gat, _gid during our test.

Twitter uses the collected data on the one hand to better understand user behavior and thus improve its own services and advertising offers, and on the other hand the data also serves internal security measures.

How long and where is the data stored?

When Twitter collects data from other websites, it is deleted, aggregated, or otherwise obscured after a maximum of 30 days. The Twitter servers are located on various server centers in the United States. Accordingly, it can be assumed that the collected data is collected and stored in America. After our research, we could not clearly determine whether Twitter also has its own servers in Europe. In principle, Twitter can store the collected data until it is no longer useful to the company, you delete the data or there is a legal deletion period.

How can I delete my data or prevent data storage?

Twitter repeatedly emphasizes in its privacy policy that it does not store any data from external website visits if you or your browser are located in the European Economic Area or Switzerland. However, if you interact with Twitter directly, Twitter will of course store data about you.

If you have a Twitter account, you can manage your data by clicking "More" under the "Profile" button. Then click on "Settings and privacy". Here you can manage the data processing individually.

If you do not have a Twitter account, you can go to twitter.com and then click on "Individualization". Under the item "Individualization and data" you can manage your collected data.

Most data is stored via cookies, as mentioned above, and you can manage, disable or delete them in your browser. Please note that you only "edit" the cookies in the browser you have chosen. That means: if you use another browser in the future, you will have to manage your cookies there again according to your wishes. Under the section "Cookies" you will find the corresponding links to the respective instructions of the most popular browsers.

You can also manage your browser in such a way that you are informed for each individual cookie. Then you can always decide individually whether to allow a cookie or not.

Twitter also uses the data for personalized advertising inside and outside Twitter. You can disable personalized advertising in the settings under "Personalization and data". If you use Twitter on a browser, you can disable personalized advertising at https://optout.aboutads.info/?c=2&lang=EN.

Legal basis

If you have consented that data from you can be processed and stored by integrated social media elements, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the integrated social media elements insofar as you have given your consent. Most social media platforms also set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

Twitter also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Twitter uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Twitter undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

More information about Twitter's standard contractual clauses can be found at https://gdpr.twitter.com/en/controller-to-controller-transfers.html.

We hope we have given you a basic overview of Twitter's data processing. We do not receive any data from Twitter and are not responsible for what Twitter does with your data. If you have any further questions on this topic, we recommend that you read the Twitter privacy statement at https://twitter.com/de/privacy.

Cloud services

Cloud Services Privacy Policy Summary 👥 Data subjects: We as website operator and you as website visitor. 🤝 Purpose: Security and data storage 📓 Processed data: Data such as your IP address, name or technical data such as browser version. More details can be found below and in the individual data protection texts or in the privacy statements of the providers 📅 Storage period: in most cases, the data is stored until it is no longer required for the fulfillment of the service ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests)

What are cloud services?

Cloud services provide us, as website operators, with storage space and computing power via the Internet. Data can be transferred to an external system, processed and stored via the Internet. The corresponding cloud provider takes over the management of this data. Depending on the requirements, an individual person or even a company can choose the storage space size or computing power. Cloud storage is accessed via an API or via storage protocols. API stands for Application Programming Interface and means a programming interface that connects software with hardware components.

Why do we use cloud services?

We use cloud services for several reasons. A cloud service offers us the possibility to store our data securely. In addition, we have access to the data from different locations and devices, giving us more flexibility and facilitating our work processes. A cloud storage also saves us money because we don't have to build and manage our own infrastructure for data storage and data security. By storing our data centrally in the cloud, we can also expand our fields of application and manage our information much better.

So, as a website operator or as a company, we primarily use cloud services for our own purposes. For example, we use the services to manage our calendar, to store documents or other important information in the cloud. However, personal data about you may also be stored in the process. This is the case, for example, if you provide us with your contact details (such as name and email address) and we store our customer data with a cloud provider. Consequently, data that we process from you may also be stored and processed on external servers. If we offer certain forms or content from cloud services on our website, cookies may also be set for web analytics and advertising purposes. Furthermore, such cookies remember your settings (such as the language used) so that the next time you visit our website you will find your familiar web environment.

What data is processed by cloud services?

Much of the data we store in the cloud has no personal reference, but some data is considered personal data according to the definition of the GDPR. This is often customer data such as name, address, IP address or telephone number, or technical device information. Furthermore, videos, images and audio files can also be stored in the cloud. Exactly how the data is collected and stored depends on the service in question. We try to use only services that are very trustworthy and professional with the data. Basically, the services, such as Amazon Drive, have access to the stored files in order to offer their own service accordingly. For this, however, the services need permissions, such as the right to copy files due to security aspects. This data is processed and managed within the scope of the services and in compliance with the applicable laws. This also includes the DSGVO for US providers (via the standard contractual clauses). These cloud services also work in some cases with third-party providers who may process data under instruction and in accordance with privacy policies and further security measures. We would like to emphasize again here that all known cloud services (such as Amazon Drive, Google Drive or Microsoft Onedrive) obtain the right to have access to stored content in order to be able to offer and optimize their own service accordingly.

Duration of data processing

We will inform you about the duration of data processing below, if we have further information on this. In general, cloud services store data until you or we revoke the data storage or delete the data again. In general, personal data is only stored as long as it is absolutely necessary for the provision of the services. However, a final data deletion from the cloud may take several months. This is the case because the data is usually not only stored on one server, but is divided among various servers.

Right of objection

You also have the right and the possibility to revoke your consent to data storage in a cloud at any time. If cookies are used, you also have a right of revocation here. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, deactivating or deleting cookies in your browser. We also recommend that you read our general privacy policy on cookies. To find out exactly what data of yours is stored and processed, you should read the privacy statements of the respective cloud providers.

Legal basis

We use cloud services mainly based on our legitimate interests (Art. 6 para. 1 lit. f DSGVO) in a good security and storage system.

Certain processing, in particular the use of cookies and the use of storage functions require your consent. If you have consented that data from you can be processed and stored with cloud services, this consent is considered the legal basis of the data processing (Art. 6 (1) lit. a DSGVO). Most of the services we use set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

Information on special tools - if available - can be found in the following sections.

Dropbox Privacy Policy

We use Dropbox for our website, an online storage service for files, photos and videos. The service provider is the American company Dropbox Inc. The European branch of the company is in Ireland (One Park Place, Floor 5, Upper Hatch Street, Dublin 2).

Dropbox also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Dropbox uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Dropbox undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Data Processing Agreements, which correspond to the standard contractual clauses, can be found at https://assets.dropbox.com/documents/en/legal/dfb-data-processing-agreement.pdf.

You can learn more about the data processed through the use of Dropbox in the Privacy Policy at https://www.dropbox.com/privacy.

Online map services introduction

Online map services privacy policy summary 👥 Data subjects: visitors to the website 🤝 Purpose: To improve the user experience. 📓 Data processed: Which data is processed depends largely on the services used. Mostly it is IP address, location data, search items and/or technical data. You can find more details about this in the respective tools used. 📅 Storage period: depending on the tools used. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests).

What are online map services?

We also use online map services for our website as an enhanced service. Google Maps is probably the service you are most familiar with, but there are other providers that specialize in creating digital maps. Such services allow you to view locations, route maps or other geographic information directly through our website. By using an embedded map service, you no longer have to leave our website to view the route to a location, for example. In order for the online map to work on our website, map sections are embedded using HTML code. The services can then display street maps, the earth's surface or aerial or satellite images. If you use the built-in map service, data is also transmitted to the tool used and stored there. This data may also include personal data.

Why do we use online mapping services on our website?

Generally speaking, our aim is to provide you with a pleasant time on our website. And, of course, your time is pleasant only if you can easily find your way around our website and find all the information you need quickly and easily. That's why we thought that an online map system could be another significant optimization of our service on the website. Without leaving our website, you can easily view route descriptions, locations or even points of interest with the help of the map system. Of course, it is also super convenient that you can see at a glance where we are located, so you can find us quickly and safely. As you can see, there are simply many advantages and we clearly consider online map services on our website as part of our customer service.

What data is stored by online map services?

When you open a page on our website that has an online map function built in, personal data may be transmitted to the respective service and stored there. In most cases, this is your IP address, which can also be used to determine your approximate position. In addition to the IP address, data such as search terms entered and latitude and longitude coordinates are also stored. If you enter an address for route planning, for example, this data is also stored. The data is not stored by us, but on the servers of the integrated tools. You can imagine it like this: You are on our website, but when you interact with a map service, this interaction actually happens on their website. In order for the service to work properly, at least one cookie is usually set in your browser as well. Google Maps, for example, also uses cookies to record user behavior in order to optimize its own service and serve personalized advertising. You can learn more about cookies in our "Cookies" section.

How long and where is the data stored?

Each online map service processes different user data. If we have further information, we will inform you about the duration of data processing below in the corresponding sections on the individual tools. As a general rule, personal data is only ever retained for as long as is necessary for the provision of the service. Google Maps, for example, stores certain data for a fixed period of time, while you must delete other data yourself. With Mapbox, for example, the IP address is stored for 30 days and then deleted. As you can see, each tool stores data for different lengths of time. We therefore recommend that you take a close look at the privacy statements of the tools you use.

The providers also use cookies to store data about your user behavior with the map service. You can find more general information about cookies in our "Cookies" section, but you can also find out which cookies may be used in the privacy texts of the individual providers. In most cases, however, this is only an exemplary list and is not complete.

Right of objection

You always have the possibility and also the right to access your personal data and also to object to the use and processing. You can also revoke the consent you have given us at any time. Usually, the easiest way to do this is via the cookie consent tool. However, there are also other opt-out tools that you can use. Possible cookies set by the providers used, you can also manage, delete or deactivate yourself with a few mouse clicks. It may then allergings happen that some functions of the service no longer work as usual. How you manage cookies in your browser also depends on the browser you use. In the section "Cookies" you will also find links to the instructions of the most important browsers.

Legal basis

If you have consented to the use of an online map service, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data as it may occur when collected by an online map service.

We also have a legitimate interest in using an online map service to optimize our service on our website. The corresponding legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). However, we only ever use an online map service if you have given your consent. We definitely want to have this stated again at this point.

Information on special online map services - if available - is provided in the following sections.

Other introduction

Miscellaneous Privacy Policy Summary 👥 Data subjects: visitors to the website 🤝 Purpose: To improve the user experience. 📓 Data processed: Which data is processed depends largely on the services used. Mostly it is IP address and/or technical data. You can find more details about this in the respective tools used. 📅 Storage period: depends on the tools used. ⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests).

What falls under "Other"?

The category "Other" includes those services that do not fit into one of the above categories. These are usually various plugins and embedded elements that enhance our website. As a rule, these functions are obtained from third-party providers and integrated into our website. For example, these are web search services such as Algolia Place, Giphy, Programmable Search Engine or online services for weather data such as OpenWeather.

Why do we use other third party providers?

We want to offer you the best web offer in our industry with our website. For a long time now, a website has not been just a business card for companies. Rather, it is a place that should help you find what you are looking for. To always make our website more interesting and helpful for you, we use various third-party services.

What data is processed?

Whenever elements are integrated into our website, your IP address is transmitted to the respective provider, stored and processed there. This is necessary because otherwise the content will not be sent to your browser and consequently will not be displayed accordingly. It may also happen that service providers also use pixel tags or web beacons. These are small graphics on websites that can record a log file and also create analyses of this file. With the information obtained, providers can improve their own marketing efforts. In addition to pixel tags, such information (such as which button you click or when you visit which page) can also be stored in cookies. In addition to analysis data about your web behavior, technical information such as your browser type or operating system can also be stored in them. Some providers may also link the data obtained with other internal services or with third-party providers. Each provider handles your data differently. Therefore, we recommend that you carefully read the privacy statements of the respective services. As a matter of principle, we endeavor to use only services that handle the issue of data protection very carefully.

Duration of data processing

We will inform you about the duration of data processing below, provided we have further information on this. In general, we process personal data only as long as it is absolutely necessary for the provision of our services and products.

Legal basis

If we ask you for your consent and you also consent that we may use the service, this is considered the legal basis for the processing of your data (Art. 6 para. 1 lit. a DSGVO). In addition to the consent, there is a legitimate interest on our part to analyze the behavior of website visitors and thus to improve our offer technically and economically. The legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we only use the tools if you have given your consent.

Information about the specific tools, if available, can be found in the following sections.

Weglot Privacy Policy

We use the translation service Weglot for our website. Service provider is the French company Weglot SAS, 7 cité Paradis 75010 Paris, France.

You can learn more about the data processed through the use of Weglot in the privacy policy at https://weglot.com/privacy/.

Explanation of used terms

We always try to write our privacy policy as clear and understandable as possible. However, this is not always easy, especially when it comes to technical and legal topics. It often makes sense to use legal terms (such as personal data) or certain technical terms (such as cookies, IP address). However, we do not want to use these without explanation. Below you will now find an alphabetical list of important terms used that we may not have sufficiently addressed in the previous privacy policy. If these terms are taken from the GDPR and are definitions, we will also list the GDPR texts here and add our own explanations if necessary.

Processor

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"Processor" means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the Controller;

Explanation: As a company and website owner, we are responsible for all data that we process from you. In addition to the responsible parties, there may also be so-called processors. This includes any company or person that processes personal data on our behalf. Consequently, in addition to service providers such as tax advisors, processors can also be hosting or cloud providers, payment or newsletter providers, or large companies such as Google or Microsoft.

Consent

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"Consent" of the data subject means any freely given specific, informed and unambiguous indication of his or her wishes in the form of a statement or other unambiguous affirmative act by which the data subject signifies his or her agreement to the processing of personal data relating to him or her;

Explanation: As a rule, websites provide such consent via a cookie consent tool. You are probably familiar with this. Whenever you visit a website for the first time, you are usually asked via a banner whether you agree or consent to data processing. In most cases, you can also make individual settings and thus decide for yourself which data processing you allow and which you do not. If you do not consent, no personal data of yours may be processed. In principle, consent can of course also be given in writing, i.e. not via a tool.

Personal data

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"personal data" any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person;

Explanation: Personal data is therefore all data that can identify you as a person. This is usually data such as:

• Name
• Address
• E-mail address
• Postal address
• Phone number
• Date of birth
• Identification numbers such as social security number, tax identification number, identity card number or matriculation number
• Bank data such as account number, credit information, account balances, and more.

According to the European Court of Justice (ECJ), your IP address is also personal data. IT experts can use your IP address to determine at least the approximate location of your device and subsequently you as the connection owner. Therefore, the storage of an IP address also requires a legal basis within the meaning of the GDPR. There are also still so-called "special categories" of personal data that also require special protection. These include:

• racial and ethnic origin
• political opinions
• religious or ideological convictions
• the union affiliation
• Genetic data, such as data taken from blood or saliva samples
• biometric data (this is information on mental, physical or behavioral characteristics that can identify a person).
  Health data
• Data on sexual orientation or sexual life

Profiling

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"profiling" means any automated processing of personal data which consists in using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects relating to that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location;

Explanation: Profiling involves gathering various pieces of information about a person in order to learn more about that person. On the web, profiling is often used for advertising purposes or even for credit checks. Web or advertising analysis programs, for example, collect data about your behavior and interests on a website. This results in a special user profile that can be used to target advertising to a specific group.

 

Responsible

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"controller' means the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for by Union or Member State law;

Explanation: In our case, we are responsible for the processing of your personal data and consequently the "controller". If we pass on collected data to other service providers for processing, they are "processors". For this purpose, a "processing order contract (AVV)" must be signed.

 

Processing

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"processing" any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction;

Note: When we talk about processing in our privacy statement, we mean any kind of data processing. This includes, as mentioned above in the original GDPR statement, not only the collection but also the storage and processing of data.

All texts are protected by copyright.